Continuing on with the Yaki Yaki business. This time, I would like to introduce some Yaki Yaki sweets from Japan.
August is a matusri (festival) season in Japan, with numerous Bon-odori festivals and fireworks throughout the country. Though it may seem smarter to stay in an air-conditioned room and avoid the insanely packed crowds, there is something special about being at the festivals. Strolling around, eating shaved ice under the hot summer sun, watching people going by, playing some silly games, and of course sampling the festival food from the street vendors. This is something that I cannot pass up. So I would like to introduce some of the Japanese festival foods you might like to try.
It’s quite a recent occurrence to see people briskly walking about with a cup of morning Joe in their hands. Starbucks started its Japanese operations a little over a decade ago, and since then numerous Seattle style cafés opened up everywhere in Japan. Their signature style of comfortable sofas, open spaces, friendly staff, and endless combinable drink menus became an instant hit. You often see students, young professionals, dressed-up OLs (office ladies), design-minded people, and executive types in these spacious cafés. But where are the good ol’ salarymen? Well, they have their own favorite caffeine fix.
One of the many favorite pastimes for Japanese guys is drinking. Even with a long rich culture of Sake and Shochu, the most consumed alcoholic beverage in Japan is, you guessed it, beer. Many businessmen work hard so that they can enjoy a nice cold beer at the end of the day. So what are some popular Japanese beers?
What sort of traits come to your mind when you think of Japanese people? Polite, reserved, detail-oriented, serious, perfectionist, nerd? How about hard working? Well, let me rephrase it: workaholics? Yes, Japanese people are known as workaholics. Subways at seven in the evening are filled, not with people going home, but with those heading back to their offices. Workers become restless around midnight when trains stop running for the night. Fortunately, some large corporations offer cab coupons for employees who miss the last train. So what do these workaholics do when they’re not working for 16 days?
Back on December 23rd 2008, McDonald’s Japan released a brand new burger called the Quarter Pounder. This was McDonald’s first attempt to create a true burger. It had two and a half times more meat than its other more petite McBurgers. By the time they started selling the Quarter Pounders at 10 o’clock in the morning, thousands of people were lined up outside, eager to be knocked out by the extra juicy heavyweight. On that day McDonald’s recorded its highest single day sales in its history. So what was McDonald’s victory secret?
A well-known Japanese saying, “Hana yori Dango”, means pudding rather than praise. A direct translation is more along the lines of dumpling rather than blossom. It’s a perfect phrase for me since now is the time of year people spend long happy hours under the Sakura (Cherry) trees for Ohanami (Flower viewing), and I, for one, am heading off to the sweets store to check out some of the Sakura sweets.










